Daub Performance
A bilingual coaching website for a German personal trainer, built around the GEF-Concept to turn busy professionals into committed, long-term clients.
Services:
Web Design · Framer Development · Bilingual (DE/EN) Setup · SEO
Industry:
Health & Wellness
Timeline
3 Weeks
The Challenge
Daub Performance needed more than a website — it needed a brand. Max Daub's online personal training business had no cohesive identity: no logo, no consistent visual language, and no site that reflected the structure and credibility of his GEF-Concept coaching method.
No brand identity — logo, colors, and visual language undefined
No structured way to present the GEF-Concept and its three pillars
No bilingual presence for a client base spanning German and English speakers
No clear path from problem awareness to booking a free consultation
The Solution
We built the brand from the ground up — logo, color palette, and visual identity — then designed a bilingual (German/English) Framer site around it. The homepage leads with an emotional, relatable problem (burnout, time conflict, yo-yo dieting) before introducing the GEF-Concept as the structured solution, closing with a direct path to book a free consultation.
The Result
Daub Performance now has a complete brand identity and a bilingual website that positions Max as a credible, structured coach for busy professionals — one he's proud enough of to share with his own network.
Full brand identity built from scratch — logo, colors, visual system
Bilingual (DE/EN) site reaching a wider client base
Clear GEF-Concept structure that builds trust before the ask
A site the client is actively promoting to his own audience
